How it works
Every packet of natural liver treats you buy a packet is given to a canine rescue home on your behalf.
New subscriber – receive a snazzy free tin with your first order…
Order a monthly box of treats – saving 33% – order 6 packets a month, you only pay for 4 packets.
No obligation – cancel at any time with just 5 days’ notice.
Natural treats for rescue dogs
Most rescue homes can’t afford to buy any treats for the dogs they look after, let alone air-dried, pure liver treats.
So, every time you buy a packet of Beautiful Joe’s ‘Perfectly Behaved’ Liver Treats we give the same quantity of treats away to canine rescue homes nominated by our customers.
Rewarding – the treats given away are mostly used to train rescue dogs so it’s easier for them to find new, forever homes.
Irresistible dog treats
Beautiful Joe’s ‘Perfectly Behaved’ Liver Treats are hand-made from British (you can tell this because they stand up when the National Anthem is played), free range, ox liver and dogs go crazy for them.
Nothing is added – all we do is slowly dry the liver to lock in the flavour.Get treats
Why Beautiful Joe’s?
Beautiful Joe was a real-life dog who lived in Canada in the 1890s. He was rescued from a brutal farmer and became the subject of a best selling book.
Its author, Margaret Saunders, devoted her life to championing the rights of animals. As, in our small way, we also aim to champion the rights of animals, we decided to name our dog treats after Beautiful Joe.
We’re small (we refer to the size of our company not to our height) artisan food producers based in Pewsey, Wiltshire. Beautiful Joe’s was founded by two friends, Vicky Marshall and Jonathan Self.
We’re concerned about all animal welfare – in addition to giving away half the treats we make, we donate 1% of sales to Compassion in World Farming.
Hat eating guarantee
If your dog doesn’t tell you immediately and in perfect English (even if he or she has only ever spoken another language, say Mandarin), that our treats are the very best he or she has tasted, we’ll refund your money in full and send you a photograph of us actually eating our hats.